I wrote and produced this explainer video for a coworking space. The brand had very little awareness and needed something to draw in new clients. I chose video as a format because it allows the viewer to take a tour through the space and learn what it's like to cowork at Flex Office Space.
After speaking with several production companies, I chose Othello Banaci (http://www.obshoots.com/). He was excellent and truly understood my vision.
I also hired a local actor and instructed him to play with the role and make it a bit fun and quirky. He was great at injecting humor into the video.
We didn't have a huge budget, and therefore couldn't pay extras. I asked employees and existing Flex Office Space customers to be in the video. You'll see me make a cameo as well.